Top Leaf

Top Leaf delivers premium cannabis tailored for discerning customers who prioritize top-notch quality. Since legalization in 2018, Stunt Pilot has spearheaded the brand's transformation through repositioning, a new logo and campaigns.

Campaigns / Video Art Direction / Video & Animation / Social Media Contents / Packaging / Trade Marketing Assets (Print & Digital) / Tradeshow Materials / Retail Design / Presentation Materials

Top Leaf 420 campaign hero poster with elaborate border design, embodying luxury and refinement
A smartphone displaying a black screen with the Instagram interface, showing icons for home, search, reels, shopping, and profile. The background is dark with subtle radiating lines.
Top Leaf 420 badge, symbolizing luxury in high-end lifestyle
Top Leaf box design featuring intricate details
Swag items: hat and bag with Top Leaf 420 logo printed on
Top Leaf Shatter Cones Campaign Hero video showcasing 'Citrus Empire' strain

Top Leaf 420 Campaign

Illustration / Design: Soo Kim
Copy: Tyler Hellard
LAKC Motion: Amanda Kwong
Creative Direction: Laura Delichte, Chantelle Delichte
Photography (hero poster): Tieran Green
Photo Styling (hero poster): Julya Hajnoczky

Top Leaf Shatter Cones Campaign Hero Image

Illustration / Design: Soo Kim
Motion: Amanda Kwong
Creative Direction: Laura Delichte, Chantelle Delichte

Top Leaf product card design featuring strain image, detailed information, and price

Top Leaf Product Cards

Design: Soo Kim
Creative Direction: Laura Delichte, Chantelle Delichte

More Projects

"The Norma Fund" text overlaid on a geometric abstract background of intersecting lines and panels.

The Norma Fund

Instagram post on a smartphone showing the text 'Looking Back at Women's World Cup Graphics Across the Years' with a geometric soccer ball illustration.

Stunt Pilot Social Contents

An orange-themed advertisement displaying several cannabis pre-rolls labeled 'Panetto' surrounded by colorful botanical and abstract elements. Text reads 'It's always better with Pals' and '10 x 0.4 g slim pre-rolls.'

Palmetto