Little Tucker

Little Tucker offered energy bites tailored for health-conscious women. The brand recognized the need for a packaging overhaul to improve both shelf stability and presence. The new packaging not only boosted brand recognition but also resonated more strongly with the target audience.

Art Direction / Packaging Design


Packaging design for Little Tucker featuring five different products
Little Tucker snack packs in various flavors with vibrant packaging, highlighting plant-based, vegan products.
Grocery store aisle with well-stocked shelves of Little Tucker products
Packaged chocolate chip cookie dough energy bites with "Little Tucker" branding, gluten-free, dairy-free, vegan. Previous Design

Art Direction / Packaging Design: Soo Kim
Box Design: Soo Kim, Zenia Leung

Little Tucker Previous Packaging
Photo credit: Little Tucker

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