PriceComin

PriceComin sought a refreshed visual identity that reflects confidence, reliability, and approachability. At the heart of this rebrand is the ampersand, a symbol that not only honours the brand’s legacy but also represents unity and collective strength among the four partners. Crafted from the letters 'P' and 'C,' it serves as a nod to both the past and the future.

Brand Strategy / Brand Identity / Logo / Illustration / Icons / Touch Points / Brand Guidelines

PriceComin logo animating on solid dark blue background
Colorful business cards with "PriceComin" logo on blue background.
Two pens, one blue and one orange, with a PriceComin logo on the clips, isolated on a light background.
PriceComin branded stationery set including letterhead, folder with invoice, envelope, business cards, and pens.
Blue cap with white ampersand PriceComin symbol on front
White coffee mug with "PRICECOMIN" logo on a blue background.
Three mobile screen mockups displaying a business advertisement: the first screen features "Accounting Services for Small Business Owners" with a smiling person in an apron; the second screen has a text about handling business complexities by PriceComin; the third screen shows individuals smiling at a computer with the message "PriceComin, your partner, providing services beyond numbers."
Social media post mockup with the text 'Tax Season Can Be Less Frustrating' on a blue background.
Visual representation of services: Accounting with math symbols, Estate Planning with house and coins, U.S. Tax with American flag, Corporate Tax with building and coin, on an orange background.
Advertisement for Price Comin with images and text promoting accounting services for entrepreneurs and farmers, highlighting simplicity and tax help.
Facade of Price & Comin LLP office with previous sign and logo.

Direction / Design / Icons / Illustration: Soo Kim

PriceComin’s Previous Logo by Jarom Scott

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